G&H are specialists in leaflet campaigns with a proven track record.
Our dedicated distribution team will work with you to determine the most effective distribution for your leaflet campaign. They are able to advise you how, where, when, frequency and define the best catchment area for the best ROI.
We can plan your leaflet campaign by fully profiling your target market. Mosaic demographic profiling enables us to see where your targeted market sits within any catchment area.
For example to mention a few
• Age and Gender
• Adults 15+
• Adults 18+
• Social Grades
• Spending Habits
• Shops visited
• All mosaic groups and types
Once your targeted market and catchment areas have been identified we are then able to co-ordinate your distribution via the Royal Mail, Solus, Team Delivery or Newshare.
This type of distribution means that your leaflet will be delivered with the morning post by your local postman or woman anywhere in the UK. There is never a competing item delivered with your leaflet.
This type of distribution is delivered by teams of professionals who deliver your leaflets to your desired area by hand up and down the country. Solus means that your leaflet will be delivered on its own to increase the impact.
With this type of distribution your leaflet will be delivered in the free local newspaper. Naturally different areas of the country may require different types of distribution i.e. more rural areas may require Royal Mail distribution; suburban areas may be best placed in the local newspaper. Our experienced distribution team are able to co-ordinate any distribution using one or all of the distribution methods.
This type of distribution is delivered by teams of professionals who deliver your leaflets to your desired area by hand up and down the country. Team delivery is up to 3 non-competing items delivered at one time.
We are able to evaluate your leaflet drop so you can learn and continuously evolve your leaflet campaign to maximise efficiency, from refining your catchment areas, response rates, cost per response, sales, return on investment to the relevance, credibility, comprehensibility of your leaflet.
Want to know why Distribution is so important?
of adults are happy to receive a door drop at least once a month
make purchases as a result of receiving a catalogue
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